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The BMW Genius Program
BMW Genius
You've just bought the Ultimate Driving Machine. It's fully loaded with the latest and most advanced technology. We want to make sure that you are able to utilize and optimize all of it! That's why we have our BMW Geniuses. They're our advanced product specialists, here to teach you all there is to know about your new BMW or CPO vehicle.
For your convenience, BMW has also developed the Genius Mobile App. Download the App to watch tutorials and get step by step guidance on how to use your BMW's innovative features.
BMW Genius
Blythe Phillips
bphillips@petersoncars.com

Download the Genius App
We're ready to answer any and all questions you may have. Get to Peterson BMW of Boise, Idaho today or reach out to us at (866) 979-1791 to set up an appointment today.
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